Before investing in short-term rentals, it's important to analyze the market carefully. This helps you make smart choices, understand what you can earn, and avoid common pitfalls by looking into demand, competition, prices, and regulation.

Investor’s Guide to Short-Term Rental Market Analysis

In Q2 2022, Hungary, Greece, and Croatia respectively saw 342.1%, 116.5%, and 80.4% more Airbnb reservations made by international travellers year over year, while reservations made by domestic travellers in the same comparison period had declined in each of these countries.

Short-term rentals are an increasingly in-demand asset class because of the higher rental income potential, flexibility, and the opportunity for diversification.

Completing a short-term rental market analysis before purchasing a property can mitigate risk and maximize returns. 

There are several steps any investor can take to analyze a short-term rental market, including investing in a market analysis tool. 

The short-term rental market has proven to be something of a Gold Rush, luring investors far and wide with the promise of high returns and flexibility. However, many investors have found you can’t strike gold just anywhere. Navigating this dynamic industry requires thinking beyond just acquiring and listing properties and instead making strategic investment decisions based on deep short-term rental market analysis.

After all, there are a lot of details that real estate investors and property owners need to know, from understanding the reasons to invest in short-term rental properties to finding the best places to invest in the first place. Whether you're a seasoned investor looking to expand your portfolio or a novice exploring the possibilities of short-term rentals, this guide will teach you how to complete a thorough short-term rental market analysis to guide your investments and maximize your returns. 

Why Invest in Short-Term Rental Properties?

In recent years, the short-term rental industry has experienced significant growth and popularity. This has been fueled by the rise of online booking platforms, changing consumer preferences, and the increasing appeal of experiential travel. This shift in consumer behavior has propelled the expansion of the vacation rental market, though experienced investors and short-term rental owners have long been capitalizing on the growing demand for temporary lodging options over traditional rentals.

Short-term rentals as an asset class are also unique. Airbnb investment offers a compelling combination of financial benefits, flexibility, and diversification opportunities that make it an attractive asset for both seasoned and novice real estate investors alike. That’s why many investors have shifted their portfolio—at least in part—to tap into the growing demand for Airbnbs. 

Those who do invest in short-term rentals open their portfolio to: 

Higher Rental Income Potential: Short-term rentals often command higher rental rates compared to long-term rentals, especially during peak seasons or in popular tourist destinations. 

Flexibility: Because they aren’t beholden to long-term tenants, hosts can opt for short-term renting and use their properties for personal vacations or other purposes when not occupied by guests. Investors can use this flexibility to strike a balance between generating rental income and enjoying their properties themselves. 

Diversification: Short-term rental properties provide investors an opportunity to diversify across properties and locations. Investors spread their risk and mitigate potential losses associated with market fluctuations or economic downturns. Additionally, short-term rentals offer the flexibility to target different market segments, such as leisure travelers, business travelers, or event attendees, further diversifying revenue sources.

Stronger Return on Investment (ROI) Potential: Short-term rentals can deliver higher ROI compared to long-term rentals or traditional hotel accommodations. With careful short-term rental market analysis and strategic pricing, you can optimize your occupancy rate and rental income, ultimately enhancing the overall ROI of your investment property.

Opportunity for Property Appreciation: In addition to generating rental income, short-term rental property values may appreciate over time, especially in high-demand markets or desirable locations. As demand for short-term rentals continues to grow and property values increase, investors may benefit from capital appreciation, resulting in higher property valuations and potential equity gains.

"Is this a good investment?” Answer that question in seconds and find high-value locations with AirDNA’s Market Score.

Why You Should Analyze a Short-Term Rental Market Before Purchasing a Property

Conducting comprehensive short-term rental market analysis is crucial to making informed decisions and realizing your money-making potential. Market analysis serves as the cornerstone of a successful real estate investment strategy by providing valuable insights into factors that can impact your investment. These factors include local market dynamics, demand trends, regulatory considerations, and potential risks.

“There are too many gurus out there talking about how investing in short-term rentals is passive. It’s becoming less and less so every day,” says Tyler Coon, founder and CEO of short-term rental real estate agency Savvy STR Agents. “Active participation is required to cash flow the property the best way possible.”

Thorough market research helps investors: 

Minimize Risks: Market research helps investors identify potential risks associated with short-term rental investments, such as regulatory challenges, oversupply, or seasonality fluctuations. By understanding these risks, investors can develop risk mitigation strategies and make more informed decisions to protect their investment capital.

Optimize Profitability: Analyzing key performance indicators like occupancy rates, average daily rates (ADR), and rental pricing trends enables you to optimize the profitability of your vacation rental property. Investors can use these measures to adjust pricing strategies to maximize revenue potential and achieve higher returns on investment.

Plan Investments: Investors can develop strategic plans tailored to specific market conditions by gathering data on local real estate market dynamics, competition, and guest preferences. Such strategic plans cover property location, amenities, pricing strategies, and target guest demographics, ensuring that investments align with market demand and trends.

Identify Target Markets: Through in-depth analysis, investors can identify target markets with high demand for vacation home rentals. Factors such as tourism trends, local events, and demographic data can help investors pinpoint areas with strong rental demand and growth potential. Analysis of these factors gives investors the tools to focus on markets where they are likely to achieve higher occupancy rates and better revenue potential.

Develop Effective Marketing Strategies: Market analysis provides valuable insights for developing effective marketing strategies for vacation rental properties. Investors should seek to understand guest preferences, short-term rental reservation channels, and competitive landscapes to reach target audiences more effectively.

Gain insights into the revenue and occupancy trends in your market.

How to Analyze a Short-Term Rental Market Pools

Analyzing a short-term rental market involves a multi-step approach that covers every last key performance indicator (KPI) you need to make an informed investment decision. Here's a breakdown of key steps:

Start by evaluating potential locations for your short-term rental property. This sets the stage for your analysis, as a desirable location can significantly impact occupancy rates and rental income. 

When researching potential locations for your short-term rental property, focus on areas with high tourism activity, proximity to popular attractions, and convenient amenities. Utilize online mapping tools to identify neighborhoods or districts that meet your criteria and offer suitable rental opportunities. Consider visiting the locations in person to get a firsthand look at the neighborhoods, nearby amenities, and overall ambiance. 

AirDNA can be a key tool in this process. We generate market scores that allow you to compare investability on a market and submarket level. Once you’ve narrowed your area of investment down, you can determine how existing vacation rentals are performing in that area and see revenue projections for specific for-sale properties.

Regulatory requirements and restrictions can significantly affect your investment. To understand the short-term rental regulations and zoning laws in your target market, research local government websites and consult with local authorities. 

Review any licensing requirements, occupancy limits, noise ordinances, and tax obligations imposed on vacation rental properties. Consider hiring a legal expert or consulting with a STR-friendly real estate professional familiar with local regulations to make sure you’re compliant and that you avoid potential legal issues.

Understanding demand patterns helps in optimizing pricing and marketing strategies. Analyze historical occupancy data and booking trends for vacation home rentals in your target market to understand demand patterns. This should give you an idea of how often your target property may be booked.

Use online booking platforms, vacation rental industry reports, and market analysis tools to gather data on occupancy rates, average length of stay, and booking volumes. Identify high and low seasons, major events, and festivals that attract visitors to the area, drive demand for short-term accommodations, and infuse additional revenue into your investment.

Survey the existing supply of vacation rental properties in the area using online listing platforms and short-term vacation rental websites. Analyze the types, sizes, and amenities of available rental properties to assess competition and market saturation levels.

Look for gaps or opportunities in the market where your property can offer unique value or fill a niche demand. This step is essential, according to Coon, because demand isn’t always shared across property types.

“In my area, Asheville, North Carolina, for instance, we are seeing that the best properties—the best designed with the best amenities—are the ones taking market share,” Coon says. “The delta between what a good or bad listing looks like increases every day.”

AirDNA’s market performance dashboard provides insights into existing rental types, sizes, guest policies, amenities and more.

Research seasonal demand trends and fluctuations in your target market to understand when demand for short-term rental properties is highest. 

“Seasonality in short-term vacation rentals refers to the variation in demand and pricing of rental properties based on the time of year and season,” Coon says. “Different times of the year may attract different types of guests and influence the popularity of certain destinations, impacting the demand for accommodations.”

Identify peak travel seasons, holidays, and special events that attract visitors and drive demand for accommodations, as Coon says that’s when most people will reserve your STR. Adjust your pricing, availability, and marketing strategies to capitalize on high-demand periods and maximize rental income.

Conduct market research to identify your target guest demographic, including age, income level, interests, and travel preferences. Use online surveys, focus groups, and guest feedback to gather insights into traveler profiles, booking behaviors, and accommodation preferences. 

Tailor your property offerings, amenities, and marketing messages to appeal to the desires and preferences of your target audience.

Consider the preferences and needs of your target audience when selecting the ideal property type for your short-term rental. Evaluate factors such as property size, layout, amenities, and unique features that appeal to your target demographic. 

“Working with a short-term rental real estate agent who’s a local expert in what works the best in the area and who has information from past clients and hopefully is an investor themselves is a great place to start,” Coon says. 

You can also use data to research market demand for different property types, such as single-family homes, condos, apartments, or vacation villas. This will help you to identify the option most likely to support your revenue goals. 

Use historical data and industry reports to analyze average occupancy rates for vacation rental properties in your target market. Calculate occupancy rates by dividing the total number of booked nights by the total number of available nights over a specific period. Compare your property's occupancy rates to industry benchmarks and local averages to gauge demand and competitiveness.

Research pricing trends and the average price for short-term rentals in your target market using online listing platforms and market analysis tools. Compare your property's rates to similar listings to ensure that you’re offering competitive pricing while maximizing profitability. Consider factors such as property size, location, amenities, and seasonality when setting your pricing strategy.

AirDNA’s vacation rental pricing tool uses data-driven recommendations to propose the best daily rates.

Estimate your potential rental income by projecting the average nightly rate and occupancy rate for your property. Factor in operating expenses such as property taxes, insurance, utilities, maintenance costs, and property management fees. Subtract your total extra expenses from your projected rental income to calculate your net income or potential profit from the short-term rental property.

“Investors should also consider the implications of different financing options on their return on investment (ROI) and cash flow,” says Adam Windham of Host Financial. “Tools that provide market-specific data, such as revenue estimators and cost calculators, can aid in assessing the potential profitability of properties in various locations."

AirDNA’s Financial Calculator can help you with these calculations:

As crucial as market analysis is for short-term rental (STR) investments, there are common pitfalls that investors should be wary of to make informed decisions. Here are some pitfalls to avoid:

Misinterpreting Average Occupancies and Rates: Average occupancies and rates can vary significantly across different property types and price tiers within the same market. For example, while budget listings in the U.S. may have an average occupancy of 59.5%, luxury listings might only achieve 50.5%. Similarly, rates can differ substantially between various property types and bedroom counts, emphasizing the importance of analyzing not just the market but also different property types and tiers. 

Misrepresenting Property Features: Property features, such as the number of bedrooms and property type, add another layer of complexity to market analysis. For instance, while five-bedroom home listings may have an average occupancy of 53.5%, luxury five-bedroom homes might only achieve 47.1% occupancy. Understanding these nuances is essential for accurate market assessment.

Not Accounting for Varied Seasonality: Seasonality trends vary significantly across different markets and can impact occupancy rates and rental pricing. For example, while the national high season typically occurs in June and July, markets like Phoenix/Scottsdale may experience peak occupancy in March.

Top Short-Term Rental Market Analysis Tools

Investors can only determine so much by scouring Airbnb and Vrbo listings. Modern market analysis tools provide investors with access to a wealth of data and analytics that enable them to assess the viability and potential profitability of short-term rental properties. 

AirDNA's suite of data tools offers a robust set of features and functionalities designed specifically for analyzing the short-term rental market. From comprehensive market reports to interactive dashboards, users gain real-time data, historical trends, and predictive analytics that drive informed decision-making.

With access to accurate and up-to-date market data, investors can mitigate risks, identify opportunities, and stay ahead of market trends. Whether you're a seasoned investor or a newcomer to the short-term rental market, leveraging data-driven insights is essential for success in today's competitive landscape.

AirDNA’s powerful yet easy-to-use tools make market analysis and investing a breeze. This means having every insight you need, all in one place, always up-to-date.

Short-term rental market analysis is the compass that guides investors toward success. While you now have the skills to analyze markets and make informed decisions on your own, also take notice of the broader trends shaping the industry. At AirDNA, our team of economists and data experts conduct regular market analyses to provide valuable insights into emerging trends and market movements. 

Our monthly short-term rental market reviews dive into the data shaping travel trends across Europe and the U.S. Think of our reviews as the macro analysis complementing your in-depth review to uncover hidden opportunities in specific markets you’ve got your eye on. Read our monthly market reviews to tap into our latest insights. 

Our guide reveals how smart market analysis can unlock higher profits and avoid common traps, making your next move in the vacation rental world a winning one.

Key Takeaways:
Short-term rentals are an increasingly in-demand asset class because of the higher rental income potential, flexibility, and the opportunity for diversification.
Completing a short-term rental market analysis before purchasing a property can mitigate risk and maximize returns. 
There are several steps any investor can take to analyze a short-term rental market, including investing in a market analysis tool. 

The short-term rental market has proven to be something of a Gold Rush, luring investors far and wide with the promise of high returns and flexibility. However, many investors have found you can’t strike gold just anywhere. Navigating this dynamic industry requires thinking beyond just acquiring and listing properties and instead making strategic investment decisions based on deep short-term rental market analysis.

After all, there are a lot of details that real estate investors and property owners need to know, from understanding the reasons to invest in short-term rental properties to finding the best places to invest in the first place. Whether you're a seasoned investor looking to expand your portfolio or a novice exploring the possibilities of short-term rentals, this guide will teach you how to complete a thorough short-term rental market analysis to guide your investments and maximize your returns. 

Find your next investment

Why Invest in Short-Term Rental Properties?

In recent years, the short-term rental industry has experienced significant growth and popularity. This has been fueled by the rise of online booking platforms, changing consumer preferences, and the increasing appeal of experiential travel. This shift in consumer behavior has propelled the expansion of the vacation rental market, though experienced investors and short-term rental owners have long been capitalizing on the growing demand for temporary lodging options over traditional rentals.

Short-term rentals as an asset class are also unique. Airbnb investment offers a compelling combination of financial benefits, flexibility, and diversification opportunities that make it an attractive asset for both seasoned and novice real estate investors alike. That’s why many investors have shifted their portfolio—at least in part—to tap into the growing demand for Airbnbs. 

Those who do invest in short-term rentals open their portfolio to: 

Higher Rental Income Potential: Short-term rentals often command higher rental rates compared to long-term rentals, especially during peak seasons or in popular tourist destinations. 
Flexibility: Because they aren’t beholden to long-term tenants, hosts can opt for short-term renting and use their properties for personal vacations or other purposes when not occupied by guests. Investors can use this flexibility to strike a balance between generating rental income and enjoying their properties themselves. 
Diversification: Short-term rental properties provide investors an opportunity to diversify across properties and locations. Investors spread their risk and mitigate potential losses associated with market fluctuations or economic downturns. Additionally, short-term rentals offer the flexibility to target different market segments, such as leisure travelers, business travelers, or event attendees, further diversifying revenue sources.
Stronger Return on Investment (ROI) Potential: Short-term rentals can deliver higher ROI compared to long-term rentals or traditional hotel accommodations. With careful short-term rental market analysis and strategic pricing, you can optimize your occupancy rate and rental income, ultimately enhancing the overall ROI of your investment property.
Opportunity for Property Appreciation: In addition to generating rental income, short-term rental property values may appreciate over time, especially in high-demand markets or desirable locations. As demand for short-term rentals continues to grow and property values increase, investors may benefit from capital appreciation, resulting in higher property valuations and potential equity gains.
Find profitable for-sale properties

"Is this a good investment?” Answer that question in seconds and find high-value locations with AirDNA’s Market Score.

Find the best market
Why You Should Analyze a Short-Term Rental Market Before Purchasing a Property

Conducting comprehensive short-term rental market analysis is crucial to making informed decisions and realizing your money-making potential. Market analysis serves as the cornerstone of a successful real estate investment strategy by providing valuable insights into factors that can impact your investment. These factors include local market dynamics, demand trends, regulatory considerations, and potential risks.

“There are too many gurus out there talking about how investing in short-term rentals is passive. It’s becoming less and less so every day,” says Tyler Coon, founder and CEO of short-term rental real estate agency Savvy STR Agents. “Active participation is required to cash flow the property the best way possible.”

Thorough market research helps investors: 

Minimize Risks: Market research helps investors identify potential risks associated with short-term rental investments, such as regulatory challenges, oversupply, or seasonality fluctuations. By understanding these risks, investors can develop risk mitigation strategies and make more informed decisions to protect their investment capital.
Optimize Profitability: Analyzing key performance indicators like occupancy rates, average daily rates (ADR), and rental pricing trends enables you to optimize the profitability of your vacation rental property. Investors can use these measures to adjust pricing strategies to maximize revenue potential and achieve higher returns on investment.

Learn about Dynamic Pricing

Plan Investments: Investors can develop strategic plans tailored to specific market conditions by gathering data on local real estate market dynamics, competition, and guest preferences. Such strategic plans cover property location, amenities, pricing strategies, and target guest demographics, ensuring that investments align with market demand and trends.
Identify Target Markets: Through in-depth analysis, investors can identify target markets with high demand for vacation home rentals. Factors such as tourism trends, local events, and demographic data can help investors pinpoint areas with strong rental demand and growth potential. Analysis of these factors gives investors the tools to focus on markets where they are likely to achieve higher occupancy rates and better revenue potential.
Develop Effective Marketing Strategies: Market analysis provides valuable insights for developing effective marketing strategies for vacation rental properties. Investors should seek to understand guest preferences, short-term rental reservation channels, and competitive landscapes to reach target audiences more effectively.
Research Airbnb Markets

Gain insights into the revenue and occupancy trends in your market.

Start for free
How to Analyze a Short-Term Rental Market Pools

Analyzing a short-term rental market involves a multi-step approach that covers every last key performance indicator (KPI) you need to make an informed investment decision. Here's a breakdown of key steps:

Identify Promising Locations

Start by evaluating potential locations for your short-term rental property. This sets the stage for your analysis, as a desirable location can significantly impact occupancy rates and rental income. 

When researching potential locations for your short-term rental property, focus on areas with high tourism activity, proximity to popular attractions, and convenient amenities. Utilize online mapping tools to identify neighborhoods or districts that meet your criteria and offer suitable rental opportunities. Consider visiting the locations in person to get a firsthand look at the neighborhoods, nearby amenities, and overall ambiance. 

AirDNA can be a key tool in this process. We generate market scores that allow you to compare investability on a market and submarket level. Once you’ve narrowed your area of investment down, you can determine how existing vacation rentals are performing in that area and see revenue projections for specific for-sale properties.

Understand Current STR Regulations

Regulatory requirements and restrictions can significantly affect your investment. To understand the short-term rental regulations and zoning laws in your target market, research local government websites and consult with local authorities. 

Review any licensing requirements, occupancy limits, noise ordinances, and tax obligations imposed on vacation rental properties. Consider hiring a legal expert or consulting with a STR-friendly real estate professional familiar with local regulations to make sure you’re compliant and that you avoid potential legal issues.

Assess Demand for STRs

Understanding demand patterns helps in optimizing pricing and marketing strategies. Analyze historical occupancy data and booking trends for vacation home rentals in your target market to understand demand patterns. This should give you an idea of how often your target property may be booked.

Use online booking platforms, vacation rental industry reports, and market analysis tools to gather data on occupancy rates, average length of stay, and booking volumes. Identify high and low seasons, major events, and festivals that attract visitors to the area, drive demand for short-term accommodations, and infuse additional revenue into your investment.

Start AirDNA for free

Evaluate the Current Supply of STRs

Survey the existing supply of vacation rental properties in the area using online listing platforms and short-term vacation rental websites. Analyze the types, sizes, and amenities of available rental properties to assess competition and market saturation levels.

Look for gaps or opportunities in the market where your property can offer unique value or fill a niche demand. This step is essential, according to Coon, because demand isn’t always shared across property types.

“In my area, Asheville, North Carolina, for instance, we are seeing that the best properties—the best designed with the best amenities—are the ones taking market share,” Coon says. “The delta between what a good or bad listing looks like increases every day.”

AirDNA’s market performance dashboard provides insights into existing rental types, sizes, guest policies, amenities and more.

Compare Airbnb Markets

Consider Seasonality

Research seasonal demand trends and fluctuations in your target market to understand when demand for short-term rental properties is highest. 

“Seasonality in short-term vacation rentals refers to the variation in demand and pricing of rental properties based on the time of year and season,” Coon says. “Different times of the year may attract different types of guests and influence the popularity of certain destinations, impacting the demand for accommodations.”

Identify peak travel seasons, holidays, and special events that attract visitors and drive demand for accommodations, as Coon says that’s when most people will reserve your STR. Adjust your pricing, availability, and marketing strategies to capitalize on high-demand periods and maximize rental income.

Identify the Target Market

Conduct market research to identify your target guest demographic, including age, income level, interests, and travel preferences. Use online surveys, focus groups, and guest feedback to gather insights into traveler profiles, booking behaviors, and accommodation preferences. 

Tailor your property offerings, amenities, and marketing messages to appeal to the desires and preferences of your target audience.

Determine the Ideal Property Type

Consider the preferences and needs of your target audience when selecting the ideal property type for your short-term rental. Evaluate factors such as property size, layout, amenities, and unique features that appeal to your target demographic. 

“Working with a short-term rental real estate agent who’s a local expert in what works the best in the area and who has information from past clients and hopefully is an investor themselves is a great place to start,” Coon says. 

You can also use data to research market demand for different property types, such as single-family homes, condos, apartments, or vacation villas. This will help you to identify the option most likely to support your revenue goals. 

Analyze Average Occupancy Rates

Use historical data and industry reports to analyze average occupancy rates for vacation rental properties in your target market. Calculate occupancy rates by dividing the total number of booked nights by the total number of available nights over a specific period. Compare your property's occupancy rates to industry benchmarks and local averages to gauge demand and competitiveness.

Understand Average Pricing

Research pricing trends and the average price for short-term rentals in your target market using online listing platforms and market analysis tools. Compare your property's rates to similar listings to ensure that you’re offering competitive pricing while maximizing profitability. Consider factors such as property size, location, amenities, and seasonality when setting your pricing strategy.

Market-Informed Pricing Decisions

AirDNA’s vacation rental pricing tool uses data-driven recommendations to propose the best daily rates.

Start for free
Calculate Potential Profit/Net Income

Estimate your potential rental income by projecting the average nightly rate and occupancy rate for your property. Factor in operating expenses such as property taxes, insurance, utilities, maintenance costs, and property management fees. Subtract your total extra expenses from your projected rental income to calculate your net income or potential profit from the short-term rental property.

“Investors should also consider the implications of different financing options on their return on investment (ROI) and cash flow,” says Adam Windham of Host Financial. “Tools that provide market-specific data, such as revenue estimators and cost calculators, can aid in assessing the potential profitability of properties in various locations."

AirDNA’s Financial Calculator can help you with these calculations:

STR Market Analysis Pitfalls to Avoid

As crucial as market analysis is for short-term rental (STR) investments, there are common pitfalls that investors should be wary of to make informed decisions. Here are some pitfalls to avoid:

Misinterpreting Average Occupancies and Rates: Average occupancies and rates can vary significantly across different property types and price tiers within the same market. For example, while budget listings in the U.S. may have an average occupancy of 59.5%, luxury listings might only achieve 50.5%. Similarly, rates can differ substantially between various property types and bedroom counts, emphasizing the importance of analyzing not just the market but also different property types and tiers. 
Misrepresenting Property Features: Property features, such as the number of bedrooms and property type, add another layer of complexity to market analysis. For instance, while five-bedroom home listings may have an average occupancy of 53.5%, luxury five-bedroom homes might only achieve 47.1% occupancy. Understanding these nuances is essential for accurate market assessment.
Not Accounting for Varied Seasonality: Seasonality trends vary significantly across different markets and can impact occupancy rates and rental pricing. For example, while the national high season typically occurs in June and July, markets like Phoenix/Scottsdale may experience peak occupancy in March.

Create a custom comp set

Top Short-Term Rental Market Analysis Tools

Investors can only determine so much by scouring Airbnb and Vrbo listings. Modern market analysis tools provide investors with access to a wealth of data and analytics that enable them to assess the viability and potential profitability of short-term rental properties. 

Master Your Market With AirDNA

AirDNA's suite of data tools offers a robust set of features and functionalities designed specifically for analyzing the short-term rental market. From comprehensive market reports to interactive dashboards, users gain real-time data, historical trends, and predictive analytics that drive informed decision-making.

With access to accurate and up-to-date market data, investors can mitigate risks, identify opportunities, and stay ahead of market trends. Whether you're a seasoned investor or a newcomer to the short-term rental market, leveraging data-driven insights is essential for success in today's competitive landscape.

Short-term rental success starts here

AirDNA’s powerful yet easy-to-use tools make market analysis and investing a breeze. This means having every insight you need, all in one place, always up-to-date.

Start exploring for free
Analyze Your Way to STR Success

Short-term rental market analysis is the compass that guides investors toward success. While you now have the skills to analyze markets and make informed decisions on your own, also take notice of the broader trends shaping the industry. At AirDNA, our team of economists and data experts conduct regular market analyses to provide valuable insights into emerging trends and market movements. 

Our monthly short-term rental market reviews dive into the data shaping travel trends across Europe and the U.S. Think of our reviews as the macro analysis complementing your in-depth review to uncover hidden opportunities in specific markets you’ve got your eye on. Read our monthly market reviews to tap into our latest insights. 

Our guide reveals how smart market analysis can unlock higher profits and avoid common traps, making your next move in the  acation rental world a winning one.

Investor’s Guide to Short-Term Rental Market Analysis

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