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AirDNA Data: US North Carolina Franklin

How is Franklin performing?

68

Good
Market Score

70

Investability

35

Rental Demand

30

Revenue Growth

68

Seasonality

50

Regulation

Annual Revenue

$19.8K

+3%

past year

Occupancy Rate

47%

+4%

past year

Average Daily Rate

$194.8

+3%

past year

Revenue per Available Rental (RevPAR)

$89.2

+6%

past year

Franklin Performance Details

Total available listings

694

+3%

past year

Listings by rental channel

Channel

Airbnb (37%)

Vrbo (19%)

Both (43%)

Listings by rental size

Bedrooms

1 Bedroom (25%)

2 Bedroom (32%)

3 Bedroom (27%)

4 Bedroom (10%)

5+ Bedroom (5%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (23%)

91-180 nights (18%)

181-270 nights (23%)

271-365 nights (36%)

Listings by rental type

Type

Entire Home (96%)

Private Room (4%)

Shared Room (0%)

Listings by Cancellation Policy

Flexible (17.9%)

Moderate (56.1%)

Strict (20.6%)

Super Strict (5.4%)

Listings by Minimum Stay

1 Night (0.1%)

2 Nights (51.7%)

3 Nights (23.8%)

4-6 Nights (5.2%)

7-29 Nights (0.3%)

30+ Nights (18.9%)

What amenities do listings have?

Parking

97%

Aircon

94%

Internet

93%

Kitchen

93%

Wireless Internet

92%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
Evolve
44-0.1%655
4.81
Vacasa
25-0.1%396
4.59
Yonder
20.0%27
4.73
MLE Properties
10.0%4
4.75
Yellow Rose Real Estate and Cabin Rentals
10.0%24
4.40

Occupancy

Occupancy Rate

47%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$1,976,027

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$47

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$47

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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