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AirDNA Data: US Missouri Branson

How is Branson performing?

51

Okay
Market Score

91

Investability

38

Rental Demand

45

Revenue Growth

8

Seasonality

42

Regulation

Annual Revenue

$26K

+3%

past year

Occupancy Rate

48%

+4%

past year

Average Daily Rate

$237.9

+3%

past year

Revenue per Available Rental (RevPAR)

$115.1

+6%

past year

Branson Performance Details

Total available listings

7,356

+3%

past year

Listings by rental channel

Channel

Airbnb (30%)

Vrbo (23%)

Both (47%)

Listings by rental size

Bedrooms

1 Bedroom (29%)

2 Bedroom (41%)

3 Bedroom (16%)

4 Bedroom (6%)

5+ Bedroom (9%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (22%)

91-180 nights (17%)

181-270 nights (20%)

271-365 nights (41%)

Listings by rental type

Type

Entire Home (92%)

Private Room (8%)

Shared Room (0%)

Listings by Cancellation Policy

Flexible (4.6%)

Moderate (60.7%)

Strict (30.4%)

Super Strict (4.3%)

Listings by Minimum Stay

1 Night (0.2%)

2 Nights (64.6%)

3 Nights (14.5%)

4-6 Nights (2.4%)

7-29 Nights (2.0%)

30+ Nights (16.4%)

What amenities do listings have?

Aircon

99%

Internet

99%

Wireless Internet

94%

Parking

94%

Tv

94%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
Thousand Hills Vacations
3930.1%6468
4.76
Evolve
182-0.2%4682
4.76
Table Rock
1610.3%1644
4.65
RentBranson
1200.1%1070
4.89
Vacasa
115-0.3%949
4.47

Occupancy

Occupancy Rate

48%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$2,597,526

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$48

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$48

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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