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AirDNA Data: US California Watsonville

How is Watsonville performing?

25

Bad
Market Score

55

Investability

38

Rental Demand

24

Revenue Growth

21

Seasonality

51

Regulation

Annual Revenue

$60.2K

+3%

past year

Occupancy Rate

47%

+4%

past year

Average Daily Rate

$464.5

+3%

past year

Revenue per Available Rental (RevPAR)

$220.5

+6%

past year

Watsonville Performance Details

Total available listings

371

+3%

past year

Listings by rental channel

Channel

Airbnb (35%)

Vrbo (32%)

Both (33%)

Listings by rental size

Bedrooms

1 Bedroom (28%)

2 Bedroom (31%)

3 Bedroom (26%)

4 Bedroom (11%)

5+ Bedroom (4%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (16%)

91-180 nights (11%)

181-270 nights (15%)

271-365 nights (58%)

Listings by rental type

Type

Entire Home (94%)

Private Room (6%)

Shared Room (0%)

Listings by Cancellation Policy

Flexible (8.4%)

Moderate (61.6%)

Strict (14.7%)

Super Strict (15.3%)

Listings by Minimum Stay

1 Night (0.0%)

2 Nights (70.6%)

3 Nights (10.0%)

4-6 Nights (1.6%)

7-29 Nights (0.8%)

30+ Nights (17.0%)

What amenities do listings have?

Internet

97%

Wireless Internet

94%

Parking

93%

Kitchen

93%

Heating

92%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
At The Dunes
320.1%1363
4.63
Kendall & Potter Property Management
130.2%192
4.68
Evolve
41.0%135
4.82
Vacasa
3-0.6%138
4.69
O'Neal Vacation Rentals LLC
32.0%127
4.68

Occupancy

Occupancy Rate

47%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$6,022,683

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$47

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$47

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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