AirDNA Data: US→ California→ Santa Cruz
How is Santa Cruz performing?
46
Okay
33
Investability
66
Rental Demand
38
Revenue Growth
48
Seasonality
32
Regulation
Annual Revenue
$46.3K
+3%
past year
Occupancy Rate
56%
+4%
past year
Average Daily Rate
$402.1
+3%
past year
Revenue per Available Rental (RevPAR)
$218.8
+6%
past year
Santa Cruz Performance Details
Total available listings
973
+3%
past year
Listings by rental channel
Airbnb (57%)
Vrbo (15%)
Both (28%)
Listings by rental size
1 Bedroom (43%)
2 Bedroom (23%)
3 Bedroom (24%)
4 Bedroom (8%)
5+ Bedroom (3%)
Rental growth in the last 12 months
Active Listings
+8%
past year
Listings by annual availability
1-90 nights (36%)
91-180 nights (16%)
181-270 nights (16%)
271-365 nights (33%)
Listings by rental type
Entire Home (84%)
Private Room (15%)
Shared Room (0%)
Listings by Cancellation Policy
Flexible (10.8%)
Moderate (58.9%)
Strict (25.9%)
Super Strict (4.5%)
Listings by Minimum Stay
1 Night (0.1%)
2 Nights (35.5%)
3 Nights (14.6%)
4-6 Nights (5.9%)
7-29 Nights (3.9%)
30+ Nights (40.1%)
What amenities do listings have?
Internet
99%
Wireless Internet
95%
Heating
94%
Kitchen
83%
Parking
82%
Who are the largest property managers?
| Property Manager | Listings | Annual Change | Reviews | Average Review |
|---|---|---|---|---|
O'Neal Vacation Rentals LLC | 39 | 0.0% | 3329 | 4.87 |
Timeshare - RoomPicks | 24 | 24.0% | 1 | 5.00 |
Beachnest Vacation Rentals | 23 | -0.3% | 142 | 4.69 |
Surf City | 20 | -0.2% | 705 | 4.77 |
BnB Sitter Santa Cruz | 12 | 0.3% | 1242 | 4.85 |
Occupancy
Occupancy Rate
56%
+5%
past year
Booking lead time
Register to see moreLength of stay
Register to see moreWhat percentage of the month was occupied?
Average monthly occupancy over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
Revenue
Average revenue
$4,631,889
+5%
past year
Entire place
Register to see moreHouse
Register to see moreApartment
Register to see moreHow much revenue did listings earn per month?
Average revenue over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
Rates
Revenue per available rental (RevPAR)
$56
+5%
past year
Revenue per available rental
Register to see moreRevenue per available rental (RevPAR) over the last 5 years
Register to see moreWhat was the average daily rate?
Average daily rate over the last 5 years
-3%
past year
2023
2022
2021
2020
2019
2018
Revenue per available rental (RevPAR)
Revenue per available rental
$56
-7%
past year
Weekend revenue per available rental (RevPAR)
Register to see moreBest Month
Register to see moreWhat percentage of the month was occupied?
Average monthly occupancy over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
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