AirDNA Data: US→ California→ Santa Cruz
How is Santa Cruz performing?
47
Okay
33
Investability
63
Rental Demand
48
Revenue Growth
35
Seasonality
40
Regulation
Annual Revenue
$48K
+3%
past year
Occupancy Rate
57%
+4%
past year
Average Daily Rate
$395.7
+3%
past year
Revenue per Available Rental (RevPAR)
$222.7
+6%
past year
Santa Cruz Performance Details
Total available listings
937
+3%
past year
Listings by rental channel
Airbnb (58%)
Vrbo (12%)
Both (30%)
Listings by rental size
1 Bedroom (42%)
2 Bedroom (23%)
3 Bedroom (25%)
4 Bedroom (8%)
5+ Bedroom (3%)
Rental growth in the last 12 months
Active Listings
+8%
past year
Listings by annual availability
1-90 nights (34%)
91-180 nights (15%)
181-270 nights (16%)
271-365 nights (34%)
Listings by rental type
Entire Home (84%)
Private Room (15%)
Shared Room (0%)
Listings by Cancellation Policy
Flexible (10.9%)
Moderate (54.7%)
Strict (28.6%)
Super Strict (5.7%)
Listings by Minimum Stay
1 Night (0.0%)
2 Nights (37.8%)
3 Nights (14.7%)
4-6 Nights (6.1%)
7-29 Nights (4.1%)
30+ Nights (37.4%)
What amenities do listings have?
Internet
99%
Wireless Internet
98%
Heating
93%
Kitchen
85%
Parking
84%
Who are the largest property managers?
| Property Manager | Listings | Annual Change | Reviews | Average Review |
|---|---|---|---|---|
O'Neal Vacation Rentals LLC | 39 | 0.1% | 3295 | 4.86 |
Beachnest Vacation Rentals | 24 | -0.2% | 142 | 4.69 |
Surf City | 21 | -0.3% | 717 | 4.77 |
BnB Sitter Santa Cruz | 12 | 0.7% | 1209 | 4.84 |
Vacasa | 8 | -0.2% | 370 | 4.63 |
Occupancy
Occupancy Rate
57%
+5%
past year
Booking lead time
Register to see moreLength of stay
Register to see moreWhat percentage of the month was occupied?
Average monthly occupancy over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
Revenue
Average revenue
$4,799,376
+5%
past year
Entire place
Register to see moreHouse
Register to see moreApartment
Register to see moreHow much revenue did listings earn per month?
Average revenue over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
Rates
Revenue per available rental (RevPAR)
$57
+5%
past year
Revenue per available rental
Register to see moreRevenue per available rental (RevPAR) over the last 5 years
Register to see moreWhat was the average daily rate?
Average daily rate over the last 5 years
-3%
past year
2023
2022
2021
2020
2019
2018
Revenue per available rental (RevPAR)
Revenue per available rental
$57
-7%
past year
Weekend revenue per available rental (RevPAR)
Register to see moreBest Month
Register to see moreWhat percentage of the month was occupied?
Average monthly occupancy over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
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