AirDNA Data: US→ California→ Santa Cruz
How is Santa Cruz performing?
39
Bad
34
Investability
64
Rental Demand
40
Revenue Growth
35
Seasonality
37
Regulation
Annual Revenue
$45.7K
+3%
past year
Occupancy Rate
57%
+4%
past year
Average Daily Rate
$401.1
+3%
past year
Revenue per Available Rental (RevPAR)
$223.9
+6%
past year
Santa Cruz Performance Details
Total available listings
976
+3%
past year
Listings by rental channel
Airbnb (57%)
Vrbo (14%)
Both (29%)
Listings by rental size
1 Bedroom (42%)
2 Bedroom (23%)
3 Bedroom (24%)
4 Bedroom (8%)
5+ Bedroom (3%)
Rental growth in the last 12 months
Active Listings
+8%
past year
Listings by annual availability
1-90 nights (36%)
91-180 nights (15%)
181-270 nights (16%)
271-365 nights (32%)
Listings by rental type
Entire Home (85%)
Private Room (15%)
Shared Room (0%)
Listings by Cancellation Policy
Flexible (10.7%)
Moderate (57.9%)
Strict (26.4%)
Super Strict (5.0%)
Listings by Minimum Stay
1 Night (0.0%)
2 Nights (36.0%)
3 Nights (14.9%)
4-6 Nights (5.7%)
7-29 Nights (3.7%)
30+ Nights (39.8%)
What amenities do listings have?
Internet
99%
Wireless Internet
96%
Heating
94%
Kitchen
83%
Parking
83%
Who are the largest property managers?
| Property Manager | Listings | Annual Change | Reviews | Average Review |
|---|---|---|---|---|
O'Neal Vacation Rentals LLC | 39 | 0.1% | 3240 | 4.86 |
Beachnest Vacation Rentals | 24 | -0.2% | 145 | 4.69 |
Surf City | 21 | -0.2% | 718 | 4.76 |
BnB Sitter Santa Cruz | 12 | 0.3% | 1229 | 4.84 |
Kendall & Potter Property Management | 7 | 0.2% | 116 | 4.68 |
Occupancy
Occupancy Rate
57%
+5%
past year
Booking lead time
Register to see moreLength of stay
Register to see moreWhat percentage of the month was occupied?
Average monthly occupancy over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
Revenue
Average revenue
$4,569,745
+5%
past year
Entire place
Register to see moreHouse
Register to see moreApartment
Register to see moreHow much revenue did listings earn per month?
Average revenue over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
Rates
Revenue per available rental (RevPAR)
$57
+5%
past year
Revenue per available rental
Register to see moreRevenue per available rental (RevPAR) over the last 5 years
Register to see moreWhat was the average daily rate?
Average daily rate over the last 5 years
-3%
past year
2023
2022
2021
2020
2019
2018
Revenue per available rental (RevPAR)
Revenue per available rental
$57
-7%
past year
Weekend revenue per available rental (RevPAR)
Register to see moreBest Month
Register to see moreWhat percentage of the month was occupied?
Average monthly occupancy over the last 5 years
+3%
past year
2023
2022
2021
2020
2019
2018
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