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AirDNA Data: JP Okinawa Ken Naha

How is Naha performing?

90

Great
Market Score

45

Rental Demand

78

Revenue Growth

76

Seasonality

46

Regulation

Annual Revenue

$14.7K

+3%

past year

Occupancy Rate

49%

+4%

past year

Average Daily Rate

$114.5

+3%

past year

Revenue per Available Rental (RevPAR)

$56.4

+6%

past year

Naha Performance Details

Total available listings

1,023

+3%

past year

Listings by rental channel

Channel

Airbnb (74%)

Vrbo (20%)

Both (6%)

Listings by rental size

Bedrooms

1 Bedroom (69%)

2 Bedroom (16%)

3 Bedroom (8%)

4 Bedroom (5%)

5+ Bedroom (2%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (17%)

91-180 nights (13%)

181-270 nights (14%)

271-365 nights (56%)

Listings by rental type

Type

Entire Home (79%)

Private Room (20%)

Shared Room (1%)

Listings by Cancellation Policy

Flexible (12.9%)

Moderate (59.4%)

Strict (27.3%)

Super Strict (0.4%)

Listings by Minimum Stay

1 Night (1.2%)

2 Nights (11.4%)

3 Nights (2.1%)

4-6 Nights (1.9%)

7-29 Nights (1.2%)

30+ Nights (82.3%)

What amenities do listings have?

Aircon

100%

Wireless Internet

99%

Internet

99%

Kitchen

88%

Tv

87%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
Chubu Kosan Co., Ltd
10.0%178
4.80

Occupancy

Occupancy Rate

49%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$1,465,471

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$49

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$49

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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