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AirDNA Data: GB Scotland Stirling

How is Stirling performing?

57

Okay
Market Score

73

Rental Demand

53

Revenue Growth

47

Seasonality

49

Regulation

Annual Revenue

$32K

+3%

past year

Occupancy Rate

63%

+4%

past year

Average Daily Rate

$251.9

+3%

past year

Revenue per Available Rental (RevPAR)

$153.7

+6%

past year

Stirling Performance Details

Total available listings

4,599

+3%

past year

Listings by rental channel

Channel

Airbnb (60%)

Vrbo (13%)

Both (27%)

Listings by rental size

Bedrooms

1 Bedroom (33%)

2 Bedroom (36%)

3 Bedroom (20%)

4 Bedroom (7%)

5+ Bedroom (5%)

Rental growth in the last 12 months

Active Listings

+8%

past year

Listings by annual availability

Available

1-90 nights (25%)

91-180 nights (16%)

181-270 nights (21%)

271-365 nights (37%)

Listings by rental type

Type

Entire Home (89%)

Private Room (11%)

Shared Room (0%)

Listings by Cancellation Policy

Flexible (15.9%)

Moderate (50.0%)

Strict (22.2%)

Super Strict (11.9%)

Listings by Minimum Stay

1 Night (1.3%)

2 Nights (34.8%)

3 Nights (23.8%)

4-6 Nights (7.1%)

7-29 Nights (5.0%)

30+ Nights (28.1%)

What amenities do listings have?

Internet

94%

Wireless Internet

92%

Heating

92%

Kitchen

89%

Tv

80%

Who are the largest property managers?

Property ManagerListingsAnnual ChangeReviewsAverage Review
Cottages.com
2100.1%1386
4.86
Pittenweem Properties
810.1%2043
4.86
TravelNest
510.5%618
4.86
Kingask St Andrews
44-0.1%573
4.75
Latitude55
37-0.2%1574
4.90

Occupancy

Occupancy Rate

63%

+5%

past year

Booking lead time
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Length of stay
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Revenue

Average revenue

$3,198,184

+5%

past year

How much revenue did listings earn per month?

Average revenue over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018

Rates

Revenue per available rental (RevPAR)

$63

+5%

past year

Revenue per available rental
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Revenue per available rental (RevPAR) over the last 5 years
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What was the average daily rate?

Average daily rate over the last 5 years

-3%

past year

2023
2022
2021
2020
2019
2018

Revenue per available rental (RevPAR)

Revenue per available rental

$63

-7%

past year

Weekend revenue per available rental (RevPAR)
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What percentage of the month was occupied?

Average monthly occupancy over the last 5 years

+3%

past year

2023
2022
2021
2020
2019
2018
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